A little more about me

You made it to this section of the portfolio, which means you would like to get to know more about the person behind the design!

I am Sara, a graphic designer and a creative, formerly known to have worked in the advertising industry for a little over four years. My journey to becoming a designer started at my last year at university, where I volunteered as a designer for multiple organizations around campus. Towards my last semester at York University, I landed a graphic design internship at an AI startup in Toronto.

After graduating with a BCom in Marketing, I followed a path that aligned with my degree by working as an Integrated Media Buyer and Digital Campaign Coordinator. This role, while rewarding, meant I only had time for design after 5 p.m and on weekends, but I did not let that stop me. I spent most of my free time designing, teaching myself design principles and learning all there was to know about being a creative and before I knew it, I had a few freelance gigs lined up.

After four fulfilling years in advertising, I decided to start my own freelance practice, which I've been running successfully for the past two years. As a freelancer, I manage every aspect of my work, from design to client relations and finances. This role has allowed me to collaborate with amazing clients from around the globe. To further solidify my experience and silence the imposter syndrome voices that creep up every once in a while, I went to New York’s Shillington School of Graphic design and graduated in 2023.